If you’ve ever worked in business or strategy, chances are you’ve come across the term BHAG—Big Hairy Audacious Goal. Coined by Jim Collins and Jerry Porras in Built to Last, a BHAG is a long-range, high-stakes goal meant to stretch your thinking and galvanize action. It’s the kind of goal that gets you out of bed in the morning—something bold, long-term, and worthy of your energy and ambition.
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What would it take to step away from a life that looks successful—but no longer feels like your own?
In Episode 63 of Outside Insights, I talk with Rose and Glynn Willard—entrepreneurs, parents, adventurers, and creators of Reset Your Journey. After building a thriving fitness business and moving into their dream home, they made a radical decision: to sell everything, buy an RV, and travel full-time with their kids.
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In this week’s episode of Outside Insights, I sit down with longtime friend, entrepreneur, and mechanical engineer turned CEO, Tom Embley—and he tells the kind of founder story we rarely get to hear in full.
From his earliest days as employee #1 at a small industrial startup to founding a direct competitor, merging businesses, buying out partners, and ultimately selling to a global player, Tom’s path is one of grit, strategy, and deep self-awareness.
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What it really takes to grow into the leader you’re meant to be—on your terms, over time, and from the inside out.
As we head into the July 4th holiday—a time to reflect on freedom, progress, and reinvention—it feels fitting to bring you this powerful episode featuring Dr. Bryan Deptula, leadership expert and author of Leaders Are Born to Be Made.
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I’ve noticed a pattern, maybe you have too.
There are moments when I feel stuck or uncertain about what to do next. Not overwhelmed, just a little unclear.
That’s when I reach for a book.
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